Danny Nochumsohn

Co-chief executive, Ninja Tech

Danny Nochumsohn is a bit of a serial entrepreneur. From creating his first business at the age of 18 while studying a BCom Law degree, to becoming the CTO (and later chief executive) of a tech start-up called Daily Homes, leading the company to two rounds of capital raises, he’s simply destined for Silicon Valley.

“I am inspired through personal determination. It has always been my dream to build a successful business,” says Nochumsohn. “Over the past few years, I have been involved in several tech start-ups, and I am currently the co-chief executive of Ninja Tech, a website development and digital marketing agency.”

Ninja Tech was born in January 2015 out of the frustration that Nochumsohn was unable find an effective, affordable marketing agency for his various businesses. Today, it consists of a strong team of 12 people and offers a variety of website development and digital marketing services.

“My primary business interest is my team. I believe that through a culture of learning, fun, and dedication we will achieve our vision for long-term success. We are all (myself included) constantly learning and getting better and better at what we do by pushing the boundaries and learning from the collective.”

Although Nochumsohn values perseverance (and a bit of luck) as the underlying success factor when it comes to creating a start-up, he sees his work experience at Daily Homes as his own, “street MBA”.

“I learned everything I know about running a business from that time, including sales, marketing, finance, negotiation, HR. I have been privileged to meet fantastic business partners and investors who have believed in me and backed me through my business endeavours over the past few years.”

In 2015, Nochumsohn was asked to be one of the judges in the #Hack.Jozi startup competition.

“There is enormous opportunity to bring new technologies and ideas to the country, something that we are always working to do at Ninja. It has always been my dream to build a successful business, and with every milestone I get closer to that goal.

“Some day in the future, if viable at the time, I would love to go to Silicon Valley to build my next start-up there. In the meantime though, I feel like a proud parent to Ninja and I look forward to all the successes and challenges ahead of us.” — Tiana Cline

Twitter: @Dnoch