Reuben Riffel

Born in Franschhoek, a town renowned for its fine cuisine, it's no wonder that Reuben was inspired by the restaurant business. In his early twenties he was afforded the rare opportunity of running his own kitchen and as chef established the Monneaux as one of the top 10 restaurants in South Africa. After three years of honing his skills he moved to Cambridge, where, together with friends, he opened Bruno's Brasserie, a successful business receiving rave reviews. Reuben then decided to return home to open his own restaurant. As Chef de Cusine and co-owner of Reuben's Restaurant, he scooped top honours for Best Chef and Best Restaurant at the 2004 Eat Out Johnnie Walker Restaurant Awards. Reuben's emphasis is on value for money and simple decor. His philosophy on food is keep it simple and you'll achieve the perfect balance every time.

Lunch spot: Reubens Restaurant