Athi-Patra Ruga

Artist and fashion designer

Athi-Patra Ruga began his career in fashion design, but it is his art that has truly captured people's attention. After winning an Elle New Talent Award at the Sanlam South African Fashion Week in 2004, the 25-year-old, has since stormed the local art circuit. He is garnering international interest for his work, which is difficult to categorise, bounding from performance art to fashion illustration. Ruga interrogates images and people's reaction to them, and is on a constant quest to subvert them. The body's juxtaposition against structure, ideology or politics lies at the heart of much of his work. In 2007 and 2008 he exhibited in Italy, Germany, Switzerland and China. He lectured at the University of Art in Berlin in May 2009 and will give his third solo exhibition in August this year entitled Mr Floating Signifier and the Dead Boyz. Raised in East London, he now lives and works between Cape Town and Johannesburg. �Lynley Donnelly

Lunch spot: Poza, Cape Town