Peet du Plooy

Trade and investment adviser, WWF

An erstwhile Eskom employee, Peet du Plooy crossed over to the greener side of life to become trade and investment adviser to the local arm of the World Wildlife Fund in 2004. The mechanical engineer with a master's in public policy works to promote economic policy for sustainable development and engages directly with various South African multinationals on corporate sustainability strategies. He has served on various advisory bodies that consult with government as well as national business on issues including climate change. Du Plooy is developing an online corporate sustainability reporting platform, as the basis for an investment index. This will include an ecological footprint in its valuation to help drive sustainable portfolio investment decisions. He is passionate about solar power, electric vehicles and, "digital divide� solutions. � Lynley Donnelly

Lunch spot: Saffron, Strathavon, Johannesburg