Phillip de Wet

Freelance writer

Phillip De Wet is a journalist's journalist. He not only knows how to make the driest financial and technical subjects interesting but readable, with a distinct voice that pops right off the page. The former deputy editor of Maverick magazine and co-editor of Empire � both of which he launched alongside media mastermind Branko Brkic � reigned over the business and media landscape with a distinctly Maverick voice until they closed in late 2008. De Wet started out early, working for a community newspaper in Pretoria after studying journalism at Tshwane University. Later, he joined IT Web as a reporter and by the end of that year, at 22, was the news editor � later joining the ill-fated This Day. De Wet writes on business and technology for the Sunday Times, Mail & Guardian and Stuff magazine. Now the 30-year-old is on the brink of transforming the South African media universe once again with a soonto- be launched revolutionary online daily. � Tanya Pampalone

Lunch spot: Barry's Grill, Rosebank, Johannesburg